Peliosuuskunta Expa / IGDA Finland Jyväskylä Hub Meetup #4 / 2023 (27.4.2023) – Special Meetup with Musa+ project
Peliosuuskunta Expa / IGDA Finland Jyväskylä Hub Special Hybrid Meetup #4 / 2023
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Special Meetup – Crash event for companies in the music, event and gaming industries
The Musa+ – Tempo to profitability project
responds to the need to revive the music and event industries after the corona pandemic. In the project, Central Finnish companies in the music, event and game industries will be encountered, mapping work will be done on potential business models in the game industry and the current state of the music and event industries.
The purpose of the project is to increase the business and business development know-how of central Finnish music and event industry companies, and to bring them together with game industry professionals at the edge of new technologies
The project is funded from the REACT-EU budget as part of the Union’s response to the COVID-19 pandemic.
Date: Thursday 27.4.2023 Where: LIVE @ Digi & Game Center, Matarankatu 2
– STREAM on Expa’s Twitch channel: https://www.twitch.tv/expajkl
SCHEDULE
17:00 Doors open
17:30 Welcome! Musa+ Tempo to Profitability project
17.40 Salla Hakkola (musician, composer)
18:05 Markus Pajakkala (musician, producer, multi-instrumentalist)
18:30 Break & free networking
18:45 Sami Toivanen (Discovery-tour producer)
19:10 Vesa Peltola (CEO, Noveltive Ltd.)
19:25 Free networking and demonstration of the virtual studio of Noveltive Ltd.
20.00 The event ends
Interviewer: Wanda O Rly (Valtteri Lahti, chairman of Expa)
Guests:
Salla Hakkola (MA, Sibelius Academy) is an internationally awarded harpist composer. She is best known for composing music for Angry Birds, Clash of Clans, and Merge Mansion. From 2011 to 2019, she worked at Rovio as a composer, producer, and music consultant, making music for games, animations, trailers, and in artist collaboration. Starting in 2019, she works through her own audio company, composing music, for example for Supercell and Metacore’s Merge Mansion. She recently won two prices at the NYX Game Awards 2023: Grand Winner for Best Mobile Game Music for Merge Mansio Games, and Gold Winner for Best Game Music Sountrack for Friends & Dragons.
Markus Pajakkala has worked as a songwriter and producer of the Yousician application. He has been an active member in and behind bands such as Ellips, Von Hertzen Brothers, Waltteri Torikka, as well as his own band Utopianisti. He hosts monthly jam nights at the Tampere G Livelab Club. He graduated in 2013 in Music Technology at the Sibelius-Academy.
Sami Toivanen is one of the founders of Cityspotting. Founded in 2020, the gamified urban adventure solves the motivation problem of movement by offering inspiring perspectives and excursions from your own city.
Vesa Peltola (Ceo, Noveltive Ltd.) showcases Noveltive and demonstrates the company’s new virtual studio.
#DemoCornerJKL is open for all to showcase their things at event
The event is FREE and open for all, language of the Meetup event is English! – Invite your friends, questions welcome throughout the event.
Be there – Socialize – Get Expa!
Please Join to the event via link sign in so we know how many is coming:
Guest Name: Antti Sartanen Company: Return Entertainment Topic: Cloud-native Gaming vs. Cloud Gaming Interviewer: Wanda O Rly (Valtteri Lahti, chairman of Expa)
Date: Thu 30.03.2023
Time: 18:00Where: LIVE @ Digi & Game Center, Matarankatu 2
– STREAM on Expa’s Twitch channel: https://www.twitch.tv/expajkl
SCHEDULE
17:30 Doors open
18:00 Antti Sartanen interviewed by Wanda (streamed)
19:00 Mingling
#DemoCornerJKL is open for all to showcase their things at event
The event is FREE and open for all, language of the Meetup event is English! – Invite your friends, questions welcome throughout the event.
============================ Guest: Sami Kalliokoski, CEO Company: Traplight Topic: Fireside chat about game business entrepreneurship Demo corner: GeneRally 2 by Curious Chicken GamesTime: 18:00 Time: 18:00
Interviewer: Wanda O Rly (Valtteri Lahti, chairman of Expa)
Date: Thurdsday 23.2.2023 Where: LIVE @ Digi & Game Center, Matarankatu 2
– STREAM on Expa’s Twitch channel: https://www.twitch.tv/expajkl
SCHEDULE
17:30 Doors open
18:00 Fireside chat with Sami Kalliokoski from Traplight (streamed)
19:00 GeneRally Demo by Curious Chicken Games (on site) + mingling
19:00 Free mingling on-site
#DemoCornerJKL is open for all to showcase their things at event
The event is FREE and open for all, language of the Meetup event is English! – Invite your friends, questions welcome throughout the event.
============================ Guest: Michel Nkuindja, Joinplay Games Studios Topic: Chronicles of Lost Stars: An Epic Afro – Fantasy Action Adventure Time: 18:00
Interviewer: Wanda O Rly (Valtteri Lahti, chairman of Expa)
Date: Thurdsday 26.1.2023 Where: LIVE @ Digi & Game Center, Matarankatu 2
– STREAM on Expa’s Twitch channel: https://www.twitch.tv/expajkl
SCHEDULE
17:30 Doors open
18:00 Streaming starts, interview with Michel Nkuindja, Joinplay Games Studios
18:30 Q&A with Michel Nkuindja, Joinplay Games Studios
19:00 Free mingling on-site
– Game Tagline: An epic afro-fantasy action adventure in which you’ll fight and unravel the mystery behind the secret of Dogons
The Digi & Game Center (DGC) did what many in the digital and gaming industries are dreaming about. It brought together digital and gaming companies, part of game development education, the eSports training space called Game Pit, and the VR / AR / XR studio under one roof. DGC also provided office space for 16 companies at an affordable rent, which includes e.g., free use of meeting rooms. Also, Jyväskylä University of Applied Sciences (JAMK) has leased the other half of the office space for a game development project called Demo Lab.
There is no similar ecosystem in Finland, where the aim is to increase the turnover of all companies through cooperation. In addition to this, DGC brings visibility to gaming and digital companies both in Central Finland, nationally, and internationally. This may sound pompous, but this community has been in development for seven years, so we are to be proud of it. One of the long-term goals of the gaming cooperative Expa was to build just such a community and premises. This goal was officially achieved with the opening of the DGC on 1.1.2020. The DGC was announced last July during the Business Rally Week organized by the City of Jyväskylä during Neste Rally Finland. Within a week, 80% of the offices had been booked, and by the end of the year, 100% had been reached.
Now the coronavirus has had a significant impact on Digi & Game Center’s revenue streams. To cover DGC’s expenses, various partner packages are sold, and premises are leased to companies, communities, and multiple events. Needless to say, at the moment, all of the above sales are on ice. For this reason, the crowdfunding campaign has been organized for the DGC, which is one way to fund the DGC’s journey that has just begun.
Where does the money from the Mesenaatti campaign go?
An excellent question with a simple answer: the money is used to cover the rental costs incurred by the DGC for the Game Business Co-operative Expa and other expenses such as accounting and salaries. Expa operates the DGC and is responsible for rents for the center’s shared facilities, which will accrue around € 15,000 over three months.
One of DGC’s companies, W1llou Agency, has also been employed in the campaign, and product rewards will be made in Finland. At the same time, we support Finnish companies as well as the buyers of the campaign.
For example, to achieve our minimum goal – € 15,000 – we need
300 buyers of Collect All! product package OR 120 #XmasJKL ticket buyers OR 10 buyers of the DGC Loves U visibility package OR 2 namings of the Stage reward buyers + 2 namings of the meeting rooms
After deducting the taxes and other expenses such as ordering the product rewards, DGC will have € 9,000 left. With this, we can cover about two months of rent.
For example, to achieve our maximum goal – € 50,000 – we need
1000 Collect All! buyers of the product package OR 34 buyers of the DGC Loves U visibility package OR 20 buyers of the Gamification and Game Industry lecture OR 10 buyers of the Collision of Worlds workshop
After deducting the taxes and other expenses such as ordering the product rewards, DGC will have approximately € 25,000 left. With this, we can cover about five months of rent, which already helps a lot.
So we are not talking about a large number of buyers, so the goals are very achievable! There are 25 days left in the campaign. It is shown that there is strength in cooperation, and the Digi & Game Center will be maintained here in Jyväskylä.
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